by Jo | Sep 15, 2014 | blog, Pay Per Click
We are fans here at JCK of absolutely having the most control possible when it comes to Pay Per Click management – which typically means the old fashioned process of manually checking, on a very frequent basis, how much you are paying for a click. Is it too...
by Jo | Sep 8, 2014 | blog, Content Marketing
For some businesses, we know that images can be a difficult area if you haven’t got the budget to hire a visual creative then finding images that absolutely convey your message can be difficult. Firstly, what kind of images can you share? This, of course, does...
by Jo | Sep 1, 2014 | blog, Google
After 3 years of existence, Google Authorship is the next in a very long list of Google products and features that we can wave goodbye to. Google Authorship was born in 2011 as a way of linking authors to their written content online. If an authors content appeared in...
by Jo | Aug 28, 2014 | blog, Content Marketing
We know that content creation is an activity that takes a lot of time, thought and planning, so whilst you are creating your masterpieces, you might need to fill a few gaps to keep your audience coming back for more. This space is where content curation sits; it can...
by Jo | Aug 21, 2014 | blog, Pay Per Click
One task that we know can be difficult to manage and understand is which adgroups or campaigns showed the biggest increase in costs and/or budget, because whilst you are adding a few pennies here and there, its quite difficult to see what impact that has on your...
by Jo | Aug 18, 2014 | blog, Pay Per Click
We’re forever checking clients Adwords accounts, to optimise and improve on them. One tab we use a lot for high-level management is the dimensions tab. This tab we have found is often under-utilised by business owners that manage their own accounts so we thought...
