The new algorithm launched by Google reportedly has affected 7.5% of English search queries. Potentially that’s quite a large proportion of sites that could be damaged by this latest roll out of Panda. What is Panda? Firstly for those of you who need an...
One of the questions we frequently get asked is how a local business should display the main location page of their website, which becomes more important if you have multiple locations. Our advice has always been to have one page per location of your business that...
If you have an online shop then using Google Shopping can really drive traffic to your website. We’ve all seen the ads – you know the ones – they are displayed with images that make a user want to click through as they recognise the product they want...
Thin content, according to Matt Cutts is content that has little or no added value to a visitor to your website. (such as thin affiliate pages, cookie-cutter sites, doorway pages, automatically generated content, or copied content) because these practices are in...
These days it’s difficult for companies to get found on the front page of Google unless they put together an advertising campaign, which of course has a cost to it every time someone clicks, well good news for charities is that Google have launched a program...
You may have seen in your Google Analytics account a message offering to upgrade to “Google Universal” which is now the new operating standard for analytics. Do you need to upgrade? well the product is still in beta but you should because otherwise Google...
