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Craft materials supplier Flutterby Crafts is now making the most of the internet thanks to online marketing experts, IRUN and its new website.

Lynn Courteney of Flutterby Crafts takes up the story: “We recognised the fact we needed a website as a core part of our marketing activities, and to enable us to get the most from the internet. It was important to us that we used a local company so support would ‘on the doorstep’ if we needed it.”

Lynn continues: “Following a recommendation from Donna Byatt of Why Not? Jewellery, I contacted Karen Chapple of Curve Solutions. After a discussion with Karen we decided on WordPress with an ecommerce plug-in package that would suit our needs.”

All of Curve Solutions packages are 100% internet based so there is no software to load or update and they include a full set of management tools which allows the client to update the site anytime, anywhere, with no special skills required. The eCommerce package also includes everything a client needs to set up a store on their website, including a shopping cart, credit card and PayPal® processing and the ability to sell up to 1500 products securely online.

Karen Chapple of Curve Solutions comments: “The new website fulfils the criteria specified by Flutterby Crafts. They now have a website which they can use to promote their products and services, plus Lynn and her team are able to update the site themselves with dates and information on the various events and workshops they run.”

Lynn concludes: “Karen and Curve Solutions have been a brilliant. Karen has made it so simple and cost effective for us to have our own website which meets all of our needs, allowing us to give the customers information about us and our products. It is easy to update and very accessible. Karen and her working partners are so approachable and helpful. We found the system so good that I had no hesitation in asking Karen to build the website we required for a second venture.”

Flutterby Crafts is a specialist supplier of quality goods to the discerning card maker, scrap booker and beader in West Berkshire. Flutterby Crafts specialises in providing a wide range of quality products to suit their customer’s needs.

ABOUT THE AUTHOR: Kevin Bourne

Kevin's approach to marketing always starts with the end in mind. He helps clients work out what they want to achieve and then uses his technical skills and foresight to make sure it happens. Originally from a Financial Services background, Kevin is also passionate about the return on investment so he makes sure his clients understand that having just an online presence is not enough - it's about getting found online. That's why clients looking for the combination of a solid online foundation combined with innovative ideas to drive awareness really do appreciate his input.

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