Landing pages

Landing pages

A landing page is a page on your website where you send prospects so that they are presented with information that is specifically relevant to them. So when we were contacted by one of our clients who was concerned that traffic that was getting to her site but no...
Your Online Profile – please make it a good one!

Your Online Profile – please make it a good one!

As Web 2.0 takes off and everyone who’s anyone is taking part, it got us thinking about how important your online profile is. After all, this is just like handing out your business card in a business meeting – if you leave information off, how serious do...

Blended Search, What is it and why is it important?

These days when we talk about online marketing we typically talk about your customer experience. Everything that we do online should be to enhance the experience your customer (or prospect) has of your online presence. So just having a great website is not nearly...