by Jo | Aug 15, 2016 | blog, Pay Per Click
If you run a Google Pay Per Click Campaign, you have a slight window of opportunity to leapfrog your competitors to getting a much larger footprint. We all knew a change was coming, and finally, it’s here. We’re talking about the Google text ads that you...
by Jo | Mar 3, 2016 | blog, Pay Per Click
You’ll have noticed, we are sure, that Google have removed a large portion of the adverts that appeared on page 1 of the search engine results page. Basically all ads on the right hand side have gone completely… which means about 70% of advertisers that used to appear...
by Jo | Dec 1, 2014 | blog, Content Marketing
Every social media platform uses hashtags, and over the past couple of weeks I have been asked a few questions about this subject, so we thought we’d put together a quick dummies guide for you. Firstly the description for you, a hashtag is simply a word (or...
by Jo | Nov 24, 2014 | blog, Google
The face of images search could be changing with Google’s new machine-learning system that can automatically produce captions from images found on websites. Up until now it has been incredibly difficult for Google to be able to understand complex images, so...
by Jo | Oct 20, 2014 | blog, grow your business
This weekend I attended the yearly West Berkshire Business Awards Ceremony, where over 200 guests enjoyed an evening of celebration with local businesses that had put themselves forward to win an award. As a committee member for most part of the evening I was...
by Jo | Oct 13, 2014 | blog, Pay Per Click
First, lets quickly cover the legal side of this. If you are re-marketing then you have to use Cookies to collect the relevant data you need to target your adverts. You are legally obliged to tell the visitors to your website you are doing this, so we suggest that you...