The survival of the fittest

The survival of the fittest

You’ll have noticed, we are sure, that Google have removed a large portion of the adverts that appeared on page 1 of the search engine results page. Basically all ads on the right hand side have gone completely… which means about 70% of advertisers that used to appear...
The Dummies Guide to Hashtags

The Dummies Guide to Hashtags

Every social media platform uses hashtags, and over the past couple of weeks I have been asked a few questions about this subject, so we thought we’d put together a quick dummies guide for you. Firstly the description for you, a hashtag is simply a word (or...
Image Alt Tags, Could the game be changing?

Image Alt Tags, Could the game be changing?

The face of images search could be changing with Google’s new  machine-learning system that can automatically produce captions from images found on websites. Up until now it has been incredibly difficult for Google to be able to understand complex images, so...