Let’s start this blog post with an acknowledgment for Searchmetrics, who painstakingly complete this research to help anyone who wants to gain momentum in Google search. The white paper is awesome and is well worth casting an eye over if you are serious about...
What makes a great website design, well one that converts obviously. But for each company sector the structure and content pieces that will drive conversion will be completely different. Images are great for lifestyle companies that want to tap into people dreams and...
Remember, your brand lives with your business every single day and with every single customer interaction, we all know how important a part a brand plays in the big consumer markets (think the fashion industry!) but actually if you can get it right within your world...
Now headlines are difficult, Why? well because typically you will be wanting to write a headline that encourages engagement, whilst also trying to squeeze into the headline your keywords to enhance your chances of the article being found by Google in the first place....
To ensure that you have the correct communication with your audience, that you are delivering the correct message to the right person at the right time, you will need to follow a plan. The easiest way to start is to put together a workshop with key individuals and go...
Social Media is fast paced, blink and you miss it. Every second your tweet stream fills up and more photos are published on Facebook. We all know that without tweeting multiple times every day, and actively baiting on Facebook, engagement and response rates are...
