To ensure that you have the correct communication with your audience, that you are delivering the correct message to the right person at the right time, you will need to follow a plan. The easiest way to start is to put together a workshop with key individuals and go...
Social Media is fast paced, blink and you miss it. Every second your tweet stream fills up and more photos are published on Facebook. We all know that without tweeting multiple times every day, and actively baiting on Facebook, engagement and response rates are...
We are fans here at JCK of absolutely having the most control possible when it comes to Pay Per Click management – which typically means the old fashioned process of manually checking, on a very frequent basis, how much you are paying for a click. Is it too...
For some businesses, we know that images can be a difficult area if you haven’t got the budget to hire a visual creative then finding images that absolutely convey your message can be difficult. Firstly, what kind of images can you share? This, of course, does...
After 3 years of existence, Google Authorship is the next in a very long list of Google products and features that we can wave goodbye to. Google Authorship was born in 2011 as a way of linking authors to their written content online. If an authors content appeared in...