6 Tips to help you develop your brand

Although you may think developing and maintaining a brand is simple, there are actually several fundamentals which will make your brand effective.

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Marathon or Snickers – What type are you?

With the London Marathon taking place this Sunday, it got me thinking back to the days when Marathon Bars were Marathons, not Snickers.

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Why Re-brand?

Along the path of any company there will come a time when you feel that its right for a re-brand of your business, sometimes its just an evolution thing, you just want to make a few tweaks to your existing designs, at other times it might be completely revolutionary. So what do you need to think about when going ...

By George! What’s in a name?

With all the excitement of our Royal baby and the extreme interest and coverage of his name it made us think how important a name can be, especially when you’re naming a future King, but does the same apply when you’re naming your business?...

Will it rain tomorrow?

As I was lying in the garden enjoying this exceptional weather we are having, I was contemplating whether I should finally move my winter woollies into their summer ‘vacation’ suitcase and replace them with clothes more suited to this heatwave. (normally the minute I do this it rains and gets cold again – what can I say!) This routine ...