It’s been a while since we have shared with you what the LinkedIn platform has improved over the last few months, but one area of interest for us is the opening up of the publishing platform (formerly open to the likes of Richard Branson and Bill Gates) which is...
These days it’s difficult for companies to get found on the front page of Google unless they put together an advertising campaign, which of course has a cost to it every time someone clicks, well good news for charities is that Google have launched a program...
As Lizzy Yarnold wins the first British gold medal at Sochi, it got me thinking about if we entered into an ‘Olympics’ for marketing what medal would our own marketing plan achieve… would we complete a brilliant performance or would we limp into last...
Nominet UK, the .uk domain name registry in the United Kingdom, have identified a number of .uk domain names with invalid contact information. You must make sure that your details are up-to-date or you risk your website and emails being suspended. The UK domain name...
Having spent a large percentage of my time last week fixing broken links I thought it would be a good idea to put together a post about how broken links happen and what you can do to help your website remain as clean as possible. So while broken links do not affect...
One area that often gets neglected in a Pay-Per-Click campaign is that of negative keywords. If you are in a very competitive area, you want to make sure that your advertising budget goes to the right prospects. Building a comprehensive negative keyword list is one...
